Sonic Labs CEO outlines plan to drive growth through real-world utility

**Sonic Labs Enters a New Phase Under CEO Michael Demeter with Long-Term Roadmap**

Sonic Labs is entering an exciting new phase under the leadership of chief executive officer Michael Demeter, who has shared a comprehensive long-term roadmap aimed at reshaping how the layer-1 blockchain creates and sustains value. The company is shifting its focus toward sustainable growth grounded in strong fundamentals rather than speculation.

In a detailed update released on November 11, CEO Michael Demeter unveiled a strategic plan designed to transform Sonic’s high-speed layer-1 blockchain into a long-term value engine that benefits builders, validators, and token holders alike.

### Refocusing on Fundamentals and Real Utility

Demeter emphasized that the next chapter for Sonic (S) will prioritize “disciplined execution” and “real economic value” over short-term hype. Thanks to its robust treasury, Sonic Labs is well-positioned to pursue steady growth and forge new alliances without concerns about immediate cash flow constraints.

A key component of the new strategy is the introduction of a “Fee Monetization” model, which will implement tiered rewards for network participants while increasing token burns to bolster deflationary pressure.

The update also confirmed plans for a U.S. expansion, including the opening of a New York office to serve as a hub for Sonic’s institutional outreach and policy engagement efforts.

### Expanding the Team to Drive Enterprise Adoption

To strengthen its presence within regulated markets, Sonic Labs is actively hiring across business development, marketing, and sales. These efforts aim to position the project more effectively and attract enterprise adoption.

### Building a Sustainable Ecosystem

Demeter highlighted that Sonic’s growth strategy revolves around converting network activity into measurable value. Under the new model:

– **Builders** will earn rewards based on the transactions they generate.
– **Validators** will receive fixed rewards for securing the network.
– **Token holders** will benefit from a reduced supply through consistent token burns.

Additionally, Sonic’s partner platform, GMSonic, will evolve into a comprehensive educational and content hub to help expand Sonic’s reach globally.

### Commitment to Sustainable Price Performance

While price performance remains an important indicator of ecosystem confidence and execution, Demeter stressed that token value should derive from actual usage and delivery rather than speculative forces. “A healthy, sustainable price reflects the strength of our ecosystem,” he said.

### Technology and Future Upgrades

Sonic’s technology already ranks among the fastest in the industry. Moving forward, the company will focus on enhancing functionality, interoperability, and business-focused upgrades.

Future Sonic Improvement Proposals aim to drive real-world adoption and integration with traditional finance, including ongoing discussions surrounding ETF-related opportunities.

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Sonic Labs’ renewed focus on disciplined execution and sustainable growth sets the stage for a promising future, delivering tangible value to its community and stakeholders.
https://crypto.news/sonic-labs-long-term-growth-strategy-real-utility-2025/

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